ATIC’s Mission

The mission of ATIC is to build and enhance the credibility, professionalism and public perception of the Australian Tyre Industry.

 
 

Our mission

 

ATIC is a pro-active, not-for-profit organisation of major tyre related concerns in Australia, a significant source of statistical, volume and factual information about tyres and a major player in the search for an effective solution to the problem of end-of-life tyres.

The mission of ATIC is to build and enhance the credibility, professionalism and public perception of the Australian Tyre Industry.

Our aim is to be recognised as a united Industry whose culture is pro-active and innovative in dealing with the technical, commercial and environmental challenges of the Third Millennium.

What we believe

 

We believe that our goals will be reached and maintained through the adoption of World's Best Practice in these key areas:

  • Environmental Impact Management and End of Life Programmes for Tyres and their related products.

  • Gathering and sharing among Members of all available Marketing Data in order to enable accurate and timely monitoring of individual share of the market.

  • Preparation and diffusion of information towards users of tyres in order to ensure the product's safest, most economical and ecological use.

  • Building and enhancing a close cooperation with Government, Regulators and organisations working on the consultation and implementation of common Standards in all areas including safety, commercial and technical activity.

  • Adoption of common guidelines and practices.